ORP.ca's Small Business Blog
Blog articles providing small business owners with a variety of website and digital marketing tips to help you connect with your ideal client.
How Important Are Keywords In Digital Marketing For Small Businesses
How Important Are Keywords In Digital Marketing For Small Businesses?
Many SEO specialists, digital marketers and other “experts” will tell you that keywords are not important anymore. They’ll tell y...
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The Importance of Creating Good Website Content and Content Marketing for Small Businesses
The Importance of Creating Good Website Content and Content Marketing for Small Businesses
** Rewritten March 19, 2023, **
You’ve probably heard the saying that “Content is King.” In digital ma...
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How To Make Sure Your Small Business Website Redesign Project Is A Success
How To Make Sure Your Small Business Website Redesign Project Is A Success
If your small business website is three or more years old it is time to start looking at having that all important communica...
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How To Drive Traffic To Your Small Business Website Content Seen Without Relying On Facebook
How To Drive Traffic To Your Small Business Website Content Seen Without Relying On Facebook
** Updated September 11, 2022 **
Let’s face it. Facebook is not the powerhouse for driving...
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Website Navigation An often overlooked part of a great website redesign
Website Navigation - An often overlooked part of a great small business website redesign
When was the last time you thought about your website’s navigation structure and placement?
Many people don't...
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You Should Use A Content Management System To Power Your Next Small Business Website
You Should Be Using A Content Management SystemTo Power Your Small Business Website
When ORP.ca started out in 2003, websites were designed quite a bit differently than they are today. Not only ...
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5 Things You Need To Fix In Your Small Business Website Today
5 Things You Need To Fix In Your Small Business Website Today
We all make mistakes. One of the many benefits of having a professionally created website is that they can be easily fixed.
Admittedly, ...
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Top Ten Types of Website Content Your Ideal Client Is Looking For Before They Buy From You
Top Ten Types of Website Content Your Ideal Client Is Looking For Before They Buy From You
Right now, someone is on your website looking for a reason to purchase from you.
That reason could be price...
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